Introducing The Founder’s Manifest, a Founder-centric Startup Model and Guide for Anyone Starting a New Business
Say you’ve come up with a product idea that excites you and you’re considering the entrepreneurial journey. Picture this journey as a sea voyage. It’s common sense to expect a competent skipper at the helm before you embark. After all, you wouldn’t get on a ship or a plane if you were not assured that a qualified pilot is in charge. Yet this is precisely what most first-time founders do: set sail—and rush to get their product to market—without researching what qualifications they need to enable them to take charge of the helm competently.
As founder, you’re the captain of your ship. As founder-captain, you need to acquire competency to ensure the successful launch and development not only of your product, but also of your operation: hiring and managing your crew, monitoring resources, strategizing for growth, navigating rough waters, and solving problems that occur along the journey.
No first-time captain can steer the ship flawlessly. He/she will learn with experience at the helm. That said, a new founder can avoid common mistakes and startup chaos if he is willing to invest time and energy in his own founder development first, instead of skipping ahead to product development.
The Founder’s Manifest focuses on the founder as the most influential factor in a startup’s beginning, journey, and outcome. It is the first book to provide aspiring founders with a much-needed guide to develop Founder Competency—skills and qualities that are needed to build and launch both product and company, and to navigate the entrepreneurial journey successfully.
The Founder’s Manifest introduces an integrated mindset and approach to founder development. It also instills in new founders a recognition of their worth, enabling them to develop and augment it throughout the life cycle of the venture. Too often, founders don’t recognize their value and willingly gave away control of their creation in exchange for a pittance.
A product idea—no matter how great or revolutionary—will not see a long life if its founder executes poorly. The Founder’s Manifest helps new founders develop competency, avoid common missteps, prepare well for their role and journey, and increase their chances of success.
More info at thefoundersmanifest.com.
Originally posted on LinkedIn on 23 March 2017.
© 2017 My-Tien Vo