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My-Tien Vo
My-Tien Vo

Founder Empowerment

The greatest vulnerability in any startup isn’t the product — it’s the founder. Many founders assume their idea is strong enough to carry the company forward. And sometimes it is… for a while. I’ve seen too many ventures stall or unravel not because the product failed — but because the founder did. Poor self-management, reactive leadership, misaligned values, egocentric decisions, unskilled execution, and blind spots in communication or team dynamics can all take down even the most promising company.

In the early days, founders are the brand. But if who you are isn’t aligned with what you’re building — if your startup grows but your leadership doesn’t — cracks will appear. Fast.

The following isn’t meant to discourage — but to help you prepare.

A Founder Reality Check
Most first-time founders overestimate the strength of their product — and underestimate the demands of leadership.
• Only 18% of first-time founders succeed.
• After a failed venture, that number rises modestly to 20–30%.
• Even seasoned founders falter — not from lack of effort, but because they neglected the inner work leadership demands.

The real differentiator isn’t just a brilliant product idea — it’s the founder’s mindset, skill set, adaptability, and presence.

I’ve lived the entrepreneurial life for more than two decades as a founder and co-founder. I’ve experienced the highs and lows, the wins and setbacks. My hands-on experience in both startups and established companies gives me a broad, practical view of what it takes to lead — from brand strategy to product development, team building to client relations, founder coaching to crisis response — and to navigate the complexities of launching and leading new businesses.

If you’re stuck — here’s how I can help.


I coach founders to strengthen the inner skills that scale with their company: clarity, self-awareness, personal presence, and decision-making that reflects both vision and integrity. The goal isn’t just to build a successful venture — it’s to become the kind of founder who can lead it wisely and effectively.

Offerings:

Leadership & Strategic Coaching

• Seamanship Accelerator – What does it take to steer your venture competently?
• Founder Leadership – How do you build a strong, united team and loyal customer base?
• Crisis Management & Problem Solving – How well are you leading through challenges?

Brand & Alignment

• Brand Strategy for Founders – Are your personal and professional brands in sync?
• Founder-Product-Startup Alignment – Are you ensuring synergy from Day 1?

Well-Being & Focus

• Well-Being for Founders – Prioritize your health to avoid burnout and stay resilient.
• Self-Management – When was the last time you conducted a Self-Assessment Test? Where are your blind spots? What needs strengthening?
• Entrepreneurial Clarity & Focus – Cut through distractions and move forward with confidence.

Invest in yourself as a founder!
Available for one-on-one online and in-person coaching.
Contact me today to schedule your free 30-minute consultation.

••••••

My-Tien Vo is an executive coach with an East-West approach to Personal Transformation, and Founder / Leadership Development. She collaborates with entrepreneurs and professionals from diverse backgrounds.
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